Helped companies close $10M+ in funding

Your Business Grew Up. Your Brand Didn't.

TheReset is an 8-week brand and website transformation for B2B founders approaching moments they can't afford to get wrong.

Apply for the Brand Sprint

Close the Gap Between What You Are and How You Come Across

Most agencies rush to visuals. We start with the decisions that should come first. By Week 2, you'll feel clearer than you have in months.

How The Reset Works

Most agencies rush to visuals. We start with the decisions that should come first. By the second week, you'll feel clearer than you have in months.

Step 1

Define

We pin down what your business has actually become. Who it's for, what it does, why it matters now. Walk away with the right brand story.

Step 2

Build

We pin down what your business has actually become. Who it's for, what it does, why it matters now. Walk away with the right brand story.

Step 3

Launch

We design a 5-page website that carries the story end-to-end. Structure, layout, dev-ready files.

Step 4

Future Proof

Templates and working files ready to go. Actually ready to launch and reuse. Not rules - tools.

Apply for the Brand Sprint

If you don't feel clearer by end of Week 2, we pause and reassess. No questions.

"Showing those designs was worth a thousand words. It made selling the funding story much easier."

Alex, Sprintlaw

(closed multi-million dollar funding round)

From "we need to explain this" to "people get it immediately"

Before

The Problem

Strong product, weak first impression
Founders compensating on every sales call
Website reflected an older version of the business
Approaching funding round with brand that didn't match ambition

Strong product, weak first impression
Founders compensating on every sales call
Website reflected an older version of the business
Approaching funding round with brand that didn't match ambition

The Result

The Outcome

$10k self-serve revenue in first weeks
Team growth within two weeks of launch
Instrumental in closing multi-million funding round
Sales conversations start warmer

$10k self-serve revenue in first weeks
Team growth within two weeks of launch
Instrumental in closing multi-million funding round
Sales conversations start warmer

Apply for the Brand Sprint

If you don't feel clearer by end of Week 2, we pause and reassess. No questions.

Everything you need to show up

01. Strategy Upgrade

Complete clarity on what you are, who it's for, and why it matters. One-sentence explanation your team can repeat. Message hierarchy that works across every touchpoint.

01. Complete Visual System

Logo suite, typography, colour palette, and brand elements. Clear design rules that anyone on your team can follow without hesitation.

01. Website Design

Homepage and the key pages you're actually sending to prospects. Story structure, narrative flow, and implementation ready.

01. Brand Toolkit

Templates and working files. Deck template, one-pager template, core components you can actually reuse. Not rules - tools.

Real brands we've transformed for companies at critical moments.

Is This Right For You?

Is This Right
For You?

This is for you if…

B2B company, $1M-$20M revenue

Product works, brand lags behind

Approaching something important

Feel the gap every time you send materials

We can't help you if…

Pre-revenue or still validating

Want cheap visual refresh

Need vendor, not partner

Not ready to challenge your thinking or current patterns

Frequently asked questions

We've done branding before and it didn't help?

Is now the right time?

What happens on the triage call?

How involved do I need to be?

How is this different from hiring an agency?

Our business is still evolving. What if things change?

"I think we won quite a few of our original customers just through branding alone. We didn't really have a solid proposition at that point."

Joel, Crewmojo

Every week you wait, the gap gets wider.

Book Your 15-Minute Triage Call

Apply for the Brand Sprint