Helped companies close $10M+ in funding

Brand Sprint
for Startups

Brand Sprint
for Startups

Look like a real company. Launch without waiting on anyone. Stop making every asset from scratch.

How it works

Step 1

The Brief

The Brief

We talk for an hour. You send us what you've got. We write the brief and you sign it off before anything gets designed.

Step 2

The Direction

The Direction

Two directions, each with colour, type and one real application. We tell you which one we'd go with. You pick.

Step 3

Identity

Identity

We build out the one you picked and show it with the social kit, so you see it working.

Step 4

Handover

Handover

Your last round of changes, then everything goes into a folder that's yours.

From DIY to Investor Ready

From DIY to Investor Ready

Logo suite
Logo suite

Primary, an alternate lockup, and a small mark that works as an avatar.

Colour and Type Pairing
Colour and Type Pairing

Colour values, patterns and visuals. Heading and body typefaces. A solid graphic system. Good to go.

Visual Kit
Visual Kit

Profile avatar, LinkedIn covers, and three post templates you can edit.

The System
The System

AI ready brand guides, every source file, SVGs, PNGs, and a recorded walkthrough. It's all yours.

"Your designs was worth a thousand words. It made selling the funding story much easier."

"Your designs was worth a thousand words. It made selling the funding story much easier."

(closed multi-million dollar funding round)

Before
Before
  • A logo you or a friend made and no system

  • Every asset built from scratch (every time)

  • Materials that undersell how good the product is

  • Putting off the launch because nothing looks ready

After
After
  • One coherent identity, with clear rules

  • A social kit your team uses without a designer

  • Files you own, in formats anyone can pick up

  • Something you're proud to share with an investor

  • One coherent identity, with clear rules

  • A social kit your team uses without a designer

  • Files you own, in formats anyone can pick up

  • Something you're proud to share with an investor

Is This Right For You?

Is This Right
For You?

This is for you if…
This is for you if…

You have an offer and know who it's for

You want someone to lead the design decisions

Approaching something important

You've got a DIY identity and you've outgrown it

We can't help you if…
We can't help you if…

Pre-revenue or still validating

Want cheap visual refresh

Need vendor, not partner

Not ready to challenge your thinking or current patterns

Frequently asked questions

We already have a logo. Is this a waste?

Why two directions and not five?

How much of my time does it take?

Can we go faster?

What if we need a website after?

Our business is still evolving. What if things change?

"I think we won quite a few of our original customers just through branding alone. We didn't really have a solid proposition at that point."

"I think we won quite a few of our original customers just through branding alone. We didn't really have a solid proposition at that point."

Joel, Crewmojo

A full brand in four weeks. Let's get started.

A full brand in four weeks. Let's get started.

© 2026 Tension STudio

© 2026 Tension STudio

© 2026 Tension STudio